[DATA] What I like! The joint impact of attitude, perceived quality, and experience on brand loyalty: Semi-parametric additive mixed modeling
| Item Type: | Dataset |
|---|---|
| Title: | [DATA] What I like! The joint impact of attitude, perceived quality, and experience on brand loyalty: Semi-parametric additive mixed modeling |
| Date: | 30 January 2023 |
| Creator: | Höfling, Tim |
| Divisions: | Außerfakultäre Einrichtungen > Otto-Selz-Institut für Angewandte Psychologie (OSI) |
| DDC Classification: |
500 Science |
|---|---|
| Abstract: | [DATA] What I like! The joint impact of attitude, perceived quality, and experience on brand loyalty: Semi-parametric additive mixed modeling |
| URL: | https://madata.bib.uni-mannheim.de/411/ |
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| DOI: | https://doi.org/10.7801/411 |
| Availability (Controlled): | Delivery |
| File | Filename / Infos | Link |
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Text
Filename: Brands Analysis Final.R
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Download (29kB)
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Filename: BrandsDATAFinal.csv
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Download (1MB)
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| Depositing User: | osidata |
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| Date Deposited: | 30 Jan 2023 21:17 |
| Last Modified: | 01 Mar 2024 07:23 |
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